The wall · fiction, then fact The stories claimed so far
Every chapter opens with a story that is technically possible right now, waiting for a protagonist. If you are that protagonist, the fiction gets replaced with your fact.
The story itself stays with Sacha.
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Chapter 1
The Pizza Rule Is Dead
Sarah ran a design agency. Monday morning was three hours of Zoom. Now it is a conversation before her coffee.
1 story so far
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Fact
The MailerLite Moment
Tell it in a minute. Sacha reads every story himself and writes back.
The microphone was not allowed. Write it instead.
Go on.
0:00 · a minute at most
The page asks for the microphone once, when the button is first tapped.
Sent.
Sacha reads every story himself and writes back. If he takes it, the first words go on the wall as you said them. The rest stays with him.
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Chapter 2
The Day I Fired My Imaginary Co-Founder
Dave could not code, so he would have given half his company to someone who could. He gave it to nobody.
1 story so far
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Fact
The Kayak
Tell it in a minute. Sacha reads every story himself and writes back.
The microphone was not allowed. Write it instead.
Go on.
0:00 · a minute at most
The page asks for the microphone once, when the button is first tapped.
Sent.
Sacha reads every story himself and writes back. If he takes it, the first words go on the wall as you said them. The rest stays with him.
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Chapter 3
David vs. Goliath (With a Laser Gun)
An insurer spends five million a year and fifty writers on content. One founder with a laptop out-writes them.
Unclaimed. The fiction stands until someone replaces it.
Tell it in a minute. Sacha reads every story himself and writes back.
The microphone was not allowed. Write it instead.
Go on.
0:00 · a minute at most
The page asks for the microphone once, when the button is first tapped.
Sent.
Sacha reads every story himself and writes back. If he takes it, the first words go on the wall as you said them. The rest stays with him.
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Chapter 4
I Don’t Know Code, but My Butler Does
A UI sketched on a dirty napkin at 2 AM. Live by 2:05.
1 story so far
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Fact
The Weekend I Didn’t Hire Anyone
Tell it in a minute. Sacha reads every story himself and writes back.
The microphone was not allowed. Write it instead.
Go on.
0:00 · a minute at most
The page asks for the microphone once, when the button is first tapped.
Sent.
Sacha reads every story himself and writes back. If he takes it, the first words go on the wall as you said them. The rest stays with him.
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Chapter 5
The Sales Team That Never Sleeps
Five thousand emails a day, each one written for the person who gets it.
Unclaimed. The fiction stands until someone replaces it.
Tell it in a minute. Sacha reads every story himself and writes back.
The microphone was not allowed. Write it instead.
Go on.
0:00 · a minute at most
The page asks for the microphone once, when the button is first tapped.
Sent.
Sacha reads every story himself and writes back. If he takes it, the first words go on the wall as you said them. The rest stays with him.
-
Chapter 6
The Night My AI Tried to Buy Sweden (When AI Goes Weird)
The night the AI went off and did something nobody asked for.
1 story so far
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Fact
Office Hours
Tell it in a minute. Sacha reads every story himself and writes back.
The microphone was not allowed. Write it instead.
Go on.
0:00 · a minute at most
The page asks for the microphone once, when the button is first tapped.
Sent.
Sacha reads every story himself and writes back. If he takes it, the first words go on the wall as you said them. The rest stays with him.
-
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Chapter 7
Don’t Give the Robot the Nuclear Codes (The Kill Switch)
Two pricing bots fought all night. He woke up bankrupt.
1 story so far
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Fact
My website thanked every reader for six months. Then it threw them away.
Tell it in a minute. Sacha reads every story himself and writes back.
The microphone was not allowed. Write it instead.
Go on.
0:00 · a minute at most
The page asks for the microphone once, when the button is first tapped.
Sent.
Sacha reads every story himself and writes back. If he takes it, the first words go on the wall as you said them. The rest stays with him.
-
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Chapter 8
Managing by Incantation
The product sounded corporate. He did not fire the writers. He changed one sentence in the prompt.
Unclaimed. The fiction stands until someone replaces it.
Tell it in a minute. Sacha reads every story himself and writes back.
The microphone was not allowed. Write it instead.
Go on.
0:00 · a minute at most
The page asks for the microphone once, when the button is first tapped.
Sent.
Sacha reads every story himself and writes back. If he takes it, the first words go on the wall as you said them. The rest stays with him.
-
Chapter 9
The Three-Second Board Meeting
Before a launch he asks a simulated Steve Jobs. It is brutal, and it is free.
1 story so far
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Fact
I deleted the most beautiful thing I built all month. Best decision of the quarter.
Tell it in a minute. Sacha reads every story himself and writes back.
The microphone was not allowed. Write it instead.
Go on.
0:00 · a minute at most
The page asks for the microphone once, when the button is first tapped.
Sent.
Sacha reads every story himself and writes back. If he takes it, the first words go on the wall as you said them. The rest stays with him.
-
-
Chapter 10
Speed Is the New Currency
A meme at 10 AM. The agency posts on Thursday. The solo founder posted at 10:15.
1 story so far
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Fact
Two Words: AI Time
Tell it in a minute. Sacha reads every story himself and writes back.
The microphone was not allowed. Write it instead.
Go on.
0:00 · a minute at most
The page asks for the microphone once, when the button is first tapped.
Sent.
Sacha reads every story himself and writes back. If he takes it, the first words go on the wall as you said them. The rest stays with him.
-
-
Chapter 11
Building an Empire from a Hammock
The acquisition papers came through while he was on a slow boat in Laos.
1 story so far
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Fact
The Lid
Tell it in a minute. Sacha reads every story himself and writes back.
The microphone was not allowed. Write it instead.
Go on.
0:00 · a minute at most
The page asks for the microphone once, when the button is first tapped.
Sent.
Sacha reads every story himself and writes back. If he takes it, the first words go on the wall as you said them. The rest stays with him.
-
-
No chapter yet
A story the book does not have
Something happened that none of these eleven describe. Tell us anyway.
Claim a chapter. This one, or any other you have lived. The next edition is made of real stories, and we would love yours in it.
For the hook
A chapter the book does not have yet
Tell it in a minute. Sacha reads every story himself and writes back.
The microphone was not allowed. Write it instead.
Go on.
0:00 · a minute at most
The page asks for the microphone once, when the button is first tapped.
Sent.
Sacha reads every story himself and writes back. If he takes it, the first words go on the wall as you said them. The rest stays with him.
By chapter
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Chapter 1: The Pizza Rule Is Dead 1 story
- The MailerLite Moment
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Chapter 2: The Day I Fired My Imaginary Co-Founder 1 story
- The Kayak
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Chapter 4: I Don’t Know Code, but My Butler Does 1 story
- The Weekend I Didn’t Hire Anyone
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Chapter 6: The Night My AI Tried to Buy Sweden (When AI Goes Weird) 1 story
- Office Hours
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Chapter 7: Don’t Give the Robot the Nuclear Codes (The Kill Switch) 1 story
- My website thanked every reader for six months. Then it threw them away.
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Chapter 8: Managing by Incantation Unclaimed
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Chapter 9: The Three-Second Board Meeting 1 story
- I deleted the most beautiful thing I built all month. Best decision of the quarter.
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Chapter 10: Speed Is the New Currency 1 story
- Two Words: AI Time
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Chapter 11: Building an Empire from a Hammock 1 story
- The Lid
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Epilogue: The Gatekeepers Are Dead (They Just Don’t Know It Yet) Unclaimed